The bluffs along the Mississippi River are stunning in their natural beauty, but can be troublesome when it comes to installing a fence on your sloped property. At Wisconsin Fence and Pet Supplies, we have successfully installed underground dog fences on a variety of terrains—from steep hills to the borders of crop fields—so you don’t have to.
Get a fence that is completely out of sight, tailored to the shape of your yard (for up to 50 acres), and expertly tuned to your pet’s size and temperament. We’ll help train you and your dog on our system to ensure you’re both comfortable.
As an authorized Dog Guard® dealership, Wisconsin Pet and Fence Supplies has been installing and fixing underground dog fences and training pets since 2015.
We serve La Crosse and Monroe Counties, including the nearby cities and towns of La Crosse, Onalaska, Holmen, Sparta, Tomah, Mauston, Viroqua, and the surrounding area.
30-day money back guarantee
Limited lifetime equipment warranty with every new fence
You pay your quoted price.
Designed and assembled in the U.S.A
We understand your dog is more than just a pet—they’re family. That’s why we take personal pride in our service quality and personally guarantee we’ll do everything we can to ensure your Out-of-Sight Fencing® system delivers on every promise we make.
When dogs come within 3–6 feet of the boundary, they enter a “reminder zone”. Here, an audible warning sounds to notify dogs they’re near the perimeter, avoiding unnecessary corrections.
When you choose Dog Guard®, we provide a complete underground dog fence system that includes professional installation, training, and year-round support.
With over 45 years of experience working with dogs professionally and personally as well as many years providing Dog Guard® fencing, your local dealer Dave Knapp knows just how to configure your system to match your dog’s breed and personality.
The Dog Guard® system offers:
If your underground fence is damaged, give us a call, even if it isn’t a Dog Guard® system.
Need more help training your dog? Cut your boundary wire? Need help adjusting your correction level? We’re here to help so your dog continues to be able to safely and happily enjoy your yard.
Our most important goal is 100% pet containment and we strive to treat customers as we’d like to be treated.
Get the opportunity to work personally with owner Dave Knapp, from quoting to installation and repairs.
Knapp, our primary dog trainer, is himself a dog owner with decades of experience working with canines.
After you request a quote, we’ll get back to you within 24 hours so you don’t have to wait to protect your pet.
Lana and her husband had three dogs they wanted to protect from the busy road nearby, but keeping up with the dogs posed a challenge at their age. We installed a Dog Guard® fence on their property and helped train their dogs. Now they can relax knowing there is a boundary between their dogs and the street.
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I’m so glad I chose Dave at Dog Guard® to install my fence. It’s a lifesaver.”
- Lana, Tomah, WI
Our underground dog fence’s correction (a static pulsation, similar to a shock from a doorknob) has been proven harmless based on careful testing. The goal is to provide a stimulus that is only unpleasant enough that your dog will learn to avoid it.
We take special care to ensure your dog receives the right correction level for their breed and personality out of our system’s 32 options as well as the right receiver out of four available models designed for different pet sizes.
Dog Guard® training assistance helps you teach your dog where the boundaries are so they will stay within them without needing to be corrected frequently.
After training is complete, it is fine to take your dog outside of your yard. However, be sure to take the receiver collar off before putting on a leash to avoid accidental corrections.
The Dog Guard® transmitter has a red, green, and yellow light. When the red and green are lit, your system is functioning properly.
If the yellow light turns on, however, that means an electrical surge or lighting has damaged it. If this happens, call your dealer right away. You may also choose to purchase a Dog Guard® surge protector to prevent this from happening.
They are not rechargeable, but you can get on our battery plan to stay supplied with fresh batteries all year so there are no gaps in your containment. Request a Battery Plan →
We offer better quality, service, and security than your typical DIY solution from a retail store.
We’ll install our high-quality invisible pet fence for you using durable, “underground rated” wire (which includes troubleshooting any rocks, hills, trees, rivers, or other obstacles in the way of installation) help you train your dog at no additional cost, and provide hands-on support when you need it. Plus, we provide a 30-day guarantee and limited lifetime equipment warranty.
Look for a company backed by a manufacturer that provides support when needed.
While underground dog fences work for many pets, for some, it may not be the right choice. Every pet is different: some can be trained to stay in the fence relatively easily, while others cannot be trained at all.
If you find that our underground dog fence isn’t the right solution for your dog, Dog Guard® offers a 30-day money back guarantee so you can rest easy.
That said, our systems are designed to work for a variety of breeds, with 32 correction levels, 4 different receivers, and complementary training assistance to help you achieve success.
After 35 years in business, it’s safe to say Dog Guard® fences have worked for many different dogs and their families.
You can have nearly as many dogs as you want on our system at the same time—one of our clients has over two dozen. We also can contain dogs on up to 50 acres of land.
To prevent your system from going down when the power goes out, you can choose to buy one of our battery backups. It lasts for hours and is similar to a computer’s.
The cost of your underground dog fence depends on how large an area you choose to enclose and how many dogs you wish to add to it. Since we work directly with the manufacturer, there are no middleman costs.
Overall, our fencing systems are highly cost effective—typically less than traditional fencing such as aluminum or vinyl—and without the maintenance headaches.
Of course, they are also completely hidden, making them an ideal choice for neighborhoods that strictly regulate fences.